Olympus: Amazon Sets Sights on the Summit in Generative AI

Amazon Artificial intelligence Olympus ai model Ai technology Amazon web services

By AI Sam

Nov 13, 2023

Amazon, the global e-commerce titan, is working on a behemoth-sized large language model (LLM) called "Olympus" as it aims to compete with OpenAI and Alphabet. By one measure Olympus is expected to surpass OpenAI's GPT-4, in that it boasts 2 trillion parameters -- double its rival ๐Ÿ’ผ

The project's leadership includes Rohit Prasad, previously known for his stewardship of Alexa. Prasad has reportedly drawn researchers from Alexa's AI and science team to work on Olympus. The model is still in development, with no hard launch date available, but whispers suggest it may be unveiled as early as December 2023 ๐Ÿ“†

Considering Amazon's strong push into proprietary AI models, the strategy seems to centre around increasing the appeal of Amazon Web Services. As it stands, the proposition is aimed at attracting enterprise clients that demand the very best when it comes to AI models ๐Ÿ“ˆ

Olympus isn't Amazon's first foray into generative AI. Past projects include "Titan Embeddings" and "Amazon Bedrock", and it invested $4 billion in AI model developer Anthropic ๐ŸŽฏ

Beyond Olympus, Amazon is also reportedly working on extensive enhancements to Alexa's generative AI capabilities. At the same time, the company committed $100 million to the AWS Generative AI Innovation Centre, aimed at fostering synergies between AI/ML experts and customers, and road-testing prospective AI offerings. Meanwhile CEO Andy Jassy has been talking up the transformative potential generative AI holds for user experiences๐ŸŒ€

While anticipation is high that Amazon's hefty investments will yield returns, the sheer cost associated with Olympus is formidable, primarily driven by extensive computational power demands essential to train such a large model. Olympus, if successful, could potentially redefine what we expect from AI, but, like its namesake in Greek mythology, reaching the summit will be no easy task ๐Ÿ”๏ธ


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